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WEBSITE AUDIT LAS VEGAS

One Number, Then The List.

You get a score for the whole site and a ranked list of what is costing you customers, with a link or a screenshot attached to every item so you can check me.

trusted by: UFC, Caesars Entertainment, Churchill Downs, Neighborly, Supercuts, City of Las Vegas, SDMI, Switch, Silverton, Panda Express, TAO, Ellie Mental Health, Dollar Loan Center, Dot Vegas Domains, HFC, Lithion Battery

UFC
Caesars Entertainment
Churchill Downs
Neighborly
Supercuts
City of Las Vegas
SDMI
Switch
Silverton
Panda Express
TAO
Ellie Mental Health
Dollar Loan Center
Dot Vegas Domains
HFC
Lithion Battery

Trusted by UFC, Caesars Entertainment, City of Las Vegas, Supercuts

Justin's expertise, responsiveness, and genuine investment in our success have been evident throughout this process. We are truly grateful.
Dr. Linda Silvestri & Dr. Angela Silvestri-Elmore, Co-authors, Saunders Pyramid to Success · 14 years · 300+ Las Vegas businesses · 5-star rated
Website audit report with a ranked fix list on a business owner's desk

at a glance

A multi-module website audit that crawls the whole site, hands each lens to a dedicated specialist, technical, content, structured data, sitemap, speed, visual, AI search, local and maps, and aggregates every finding into a single score from zero to one hundred with a ranked, evidence-cited fix list.

the problem
An owner cannot tell from the outside whether their site is healthy, and most audits are one tool's report or a generalist's opinion instead of a whole-site inspection.
who has it
Owner-operated service businesses in the valley and any business about to start spending on marketing: dentists, lawyers, clinics, med spas, home services and local business to business.
the pain
They get told the site has problems, but not which ones matter, in what order, or with what proof. Single-tool reports miss whole categories, and modern sites get false findings that make a healthy site look broken.
cost of doing nothing
Advertising money lands on a leaky site, pages never get crawled or cited, tracking and structured data stay quietly broken, and an answer engine cites a competitor instead.

01 · WHY FREE WEBSITE CHECKERS ARE USELESS

Why free website checkers are useless.

You have probably run a free checker on your homepage and got a letter grade and a list of warnings. That is fine for a spot check and useless for a decision.

It graded one page out of however many you have. It cannot see the pages it never crawled. And on a modern site it often reads a stripped-down copy of the page, then reports things as missing that are installed and working.

So you end up told that the site has problems, without being told which problems matter, in what order, or with what proof.

Free one page website checker score that cannot decide anything

02 · WHAT A FULL WEBSITE AUDIT CHECKS

What a full website audit checks.

A full audit is a whole-site inspection. I crawl the site page by page, up to five hundred pages, and inspect every part that decides whether you get found and whether you convert.

Most audits check one of the things below. This one checks all of them in a single pass and then tells you what to fix first.

Crawl and indexing: whether search engines and AI crawlers can actually reach and read your pages.
On-page basics: one clear headline per page, unique titles and descriptions, clean structure.
Speed and Core Web Vitals: how fast the page loads and responds on a real phone.
Structured data: the hidden labels that tell Google and the answer engines what a page is.
Local and reputation: your Google Business Profile, your reviews, and whether your name, address and phone agree everywhere.
AI search visibility: whether an answer engine can cite you, or cites a competitor instead.

03 · HOW A WEBSITE AUDIT WORKS

How the website audit runs.

Nine phases on your own site, plus an eight-phase companion pass for everything that lives off it, like your backlinks and your reviews.

The first step reads your real page source instead of a simplified copy. That sounds small and it is the difference between a true finding and a false one, because most tools read the stripped version and then report installed things as absent.

From there the crawl runs, the audit works out what kind of business you are, and each category goes to a specialist that does only that category. Eight always run, and up to seven more join when the site calls for them, like local search for a clinic or product pages for a shop. Each returns its own scored section with evidence, and it rolls up into one number.

AI is what makes that volume possible in a day rather than a fortnight. The call on what matters is mine.

Read the real pageRaw source compared against the fully loaded version, so anything an AI crawler cannot read shows up.
Crawl the whole siteUp to five hundred pages, so a finding covers your site rather than your homepage.
One specialist per categoryNo category gets skipped because somebody forgot it. Structural coverage is the point.
Roll it into one scoreZero to one hundred, with the ranked fix list underneath it and proof on every item.

04 · AI SEARCH VISIBILITY AUDIT

How AI search visibility is checked.

A site can clear every traditional check and still never get cited by an answer engine. AI Overviews now appear on roughly half of Google searches, and assistants send a growing share of buyers.

So it is checked in the same pass: whether the AI crawlers are permitted to read you at all, whether your pages lead with a direct answer the way passages get extracted, whether the structured data and question blocks those systems lean on exist, and whether your brand or a competitor sits in the citation pool for your money searches.

You get a plain reading of where you stand, in the same document, not as a separate thing to buy.

05 · WEBSITE AUDIT EXAMPLES

Published website audit examples.

I publish audits under my own name, at their own addresses, dated. You can read a real one right now without filling in a form, which is the fastest way to judge whether you want one written about your site.

That document is the service. If it reads like something you would act on, that is the whole pitch.

06 · WHO I RUN AUDITS FOR

Who I run audits for.

Owner-operated service businesses here: dentists, lawyers, accounting firms, clinics, med spas, home services, local business to business.

Most of them are about to spend real money on advertising pointed at the same site the audit inspects, and pointing spend at a leaky site is the most expensive mistake I see. The audit is tuned for local search, for the profile, and for the trust signals a customer in The Valley checks before they book.

You get the number, the ranked list, and the order, so the next dollar lands on a site that is ready to receive it.

07 · HOW MUCH DOES A WEBSITE AUDIT COST

What a website audit costs.

The audit is free. I run it before the first conversation because seeing the truth about the site is the fastest way for you to decide what to do about it, and for me to decide whether I am the right person.

If you want the fixes done, that is $1,000 a month per service line, three months, then month to month, no setup fee. The accounts and pages stay in your name from the first week, and I do not promise a ranking position, because nobody can honestly promise one. Two services together are $1,799 and three are $2,499.

The audit itself: free, about a day, no call attached unless you want one
$1,000 a month, per service line, if you want the work done
Three months, then month to month, no setup fee
No ranking guarantee, from me or from anyone being honest

08 · WEBSITE AUDIT QUESTIONS

Website audit questions.

What is a full website audit?
A whole-site inspection instead of a one-page grade. The crawl covers your site, each category goes to a specialist that does only that thing, and every finding rolls into one score from zero to one hundred with a ranked, evidence-backed fix list.
How much does a website audit cost?
The audit is free. The work that follows it is $1,000 a month per service line, three months, then month to month, with no setup fee.
How is this different from a free SEO checker?
A checker grades one page with one tool and never sees AI search or the pages it did not crawl. This crawls the whole site, reads your real page source so the findings are true, and covers traditional search and AI search in the same pass.
Does it cover AI search visibility?
Yes, in the same pass. Whether AI crawlers can read you, whether your pages are structured to be cited, and whether you or a competitor sits in the citation pool for the searches that make you money.
Do I need to be technical to use it?
No. The overview is written in plain operator language and has to survive a cold read by someone with no context before you ever see it, so you can read it aloud and know what to fix first.
How long does it take?
About a day for the crawl and the write-up. You get the document, and a call only if you want one.

09 · GET A FREE WEBSITE AUDIT

Start with a free audit.

I crawl your whole site, score it 0 to 100, and send a ranked list of what is costing you customers. About a day. No call needed.

If the fix is something I do not do, I will say that too.

who did the work

Justin Harris

This is the audit behind the free one on this site.

Fourteen years in this town, and every audit I publish is open for you to read.

Same person on the phone as on the work.

See what this would find on your website.

Free, in minutes. Same-day reply from Justin, personally.